UNITED adds direct flights from New York to Palma
A week from the 27th of May the first direct flight between New York and Palma takes off, courtesy of United Airlines and by all accounts seats are selling fast, in both directions. This is partly thanks to a momentous promotional campaign led by the Council of Mallorca in the States but also demand in Mallorca - most people on the island either travel to New York on a regular basis or have always wanted to go, so now is their chance.
That said, Mallorca has always been extremely popular with the American market, they account for a high percentage of occupancy at many of Mallorca’s five star hotels and they too have been pushing the US market for many years.